Opportunity → Action
Find the behaviour behind the number — and the move that shifts it.
One method. Four places to start.
The Behaviour Report
A monthly read on why people act — and why they don't. Each issue takes one behavioural pattern apart, with evidence from across customer experience, sustainability, health and the workplace — and the moves that actually shift it.
Not a 40-slide deck. One verdict you can act on.
The 35% who activate aren't the problem. The high-value dormant are: capable, sceptical, waiting for a reason to act they can trust.
Binding constraintThe first meaningful transaction feels high-stakes, and nothing trusted appears at the moment of decision — so the rational move is to wait. Generic activation nudges read as marketing and close the window quietly.
The same shape, every engagement.
Whatever the domain, you get one artefact: the segment, the binding friction, three moves by horizon, an owner, and the metric to watch. Anonymised here — yours runs on your data.
Estimates are badged est. — modelled, not measured. The engine never presents a hypothesis as a number it hasn't seen.
Decode → Prioritise → Act.
One behaviour that won't shift — a sentence is enough — plus whatever data already sits around it. No data project required.
A behavioural diagnostic and a prioritised action plan: data-driven segments, the binding friction, and the move most likely to shift it — with an owner and a measure.
Tuned to where you start.
Same method, same artefact. The signals it reads and the segments it finds change with your domain — here's each one, with a worked example.
Customer Experience
Why customers activate, stay, or churn.
Move a customer behaviour — activation, retention, repeat use, service adoption.
People & Culture
Why change sticks inside the org — or doesn't.
Roll out a new tool, process, or way of working and make it actually land.
Sustainability
Why resource behaviour shifts — or holds firm.
Move everyday behaviour — energy, water, waste, participation.
Health
Why patients and populations act — or don't.
Move a health behaviour — adherence, prevention, follow-through.
Behavioural intelligence, run continuously.
Subscription, your hands on the engine — unlimited diagnostic cycles, full exports, and behaviour tracked over time.
- One domain · unlimited diagnostic cycles
- Full exports on every cycle — Excel, PowerPoint & PDF
- Benchmarking & outcome tracking
- Up to 3 practitioners · unlimited viewers
- Named success contact · facilitated readouts
- + Additional domains · €12k/yr each
- All three domains + cross-domain analysis
- Unlimited cycles, seats & viewers
- Enterprise security — SSO, audit, residency, RBAC
- Quarterly reviews · dedicated success manager
- Priority roadmap input
- White-label the engine or its reports
- Embed in your consultancy, product or platform
- Co-developed verticals & custom taxonomies
- Custom governance, residency & SLAs
- Partner enablement & certification
ADOAPT HEALTH IS NOT A FOURTH VERTICAL — IT'S THE OA ENGINE EMBEDDED INSIDE A DEDICATED HEALTH SOLUTION. THE SAME EMBEDDING WE OFFER PARTNERS UNDER ENTERPRISE.
New here? Start with the Sprint — our time-boxed way in. Half of it credits toward any Programme within 90 days.
Try it first.
Bring one stuck behaviour. Start with a single session — everything you pay counts toward the next step.
Rather we just do it? The Commissioned Report — the full document pack, no meetings: brief us and it arrives in five working days. €9k all-in (AED 36k). Data under NDA/DPA, deleted after delivery.
Half of anything you pay here counts toward a Programme within 90 days. No setup fees, no licences — we operate the engine for you.
Not a model on a slide. A method that runs in the field.
Built from EU-funded behavioural research and field-tested adoption work across sustainability, energy, CX, and public-sector transformation.
Drawn from the MASTERPIECE and PARMENIDES Horizon Europe programmes — multi-country consortia built for real-world adoption, not theory.
Live with Uppsala Municipality, with further pilots under way across the EU and the Gulf — every diagnostic tuned against real behaviour.
ADOAPT AG (Zürich) holds the IP and research base. ADOAPT FZ-LLC (Dubai) delivers across the GCC — one engine, two regulatory homes.
Start with one behaviour.
Bring the one that won't shift. We'll decode it, show you the friction really holding it back, and hand you the move that changes it. From €6k.